Talk:CNBC

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Ratings

Some of the dates in the Ratings section are wrong. The Nasdaq index peaked in March 2000, not in 2001. I don't have access to the raw ratings data, but I'm guessing they peaked in 2000 along with the market, not 2001. These figures need to be corrected. Robertknyc

Major edit

Thought I'd describe this pretty large edit here rather than try to squeeze it all into the edit summary.

  • Removed the "corresponding programs" in Europe and Asia columns from the business day table - this article is about CNBC U.S. and that info is adequately covered on the Europe and Asia pages.
  • The international channel list has been moved to a new article, List of CNBC channels.
  • Ditched the "notable recent developments" section. It was only really a place to dump various factoids that didn't fit easily anywhere else, and it resembled proseline. Some of the content has been moved to a new "partnerships" section, some to "programming" and some to "ratings". Other bullet points which weren't really that notable in the historical sense (such as the logo being coloured green for one week) I removed altogether since Wikipedia is not an indiscriminate collection of information.
  • There was also some other minor copyediting, formatting, etc.

I think the next step in improving the page is to majorly prune back the "graphics" section, which (absurdly) is the largest in the entire article. Keeping WP:INDISCRIMINATE in mind, we really don't need a paragraph every time some text on the ticker is recoloured or whatever. Gr1st (talk) 11:34, 7 April 2008 (UTC)[reply]

How about dividing graphic section into another article? Talk to ► Kevin 16:53, 7 April 2008 (UTC)[reply]
ok, if people think it's notable enough and someone cares enough about it...or maybe delete it? See what I wrote below(I should have written it here).76.218.104.120 (talk) 00:09, 12 July 2012 (UTC)[reply]
I'm going to delete that part. Here is a copy of what it was before I recently tried to mash it into one paragraph:==On-air presentation==

Graphics

CNBC is well known today for its flashy and ostentatious graphics package, complete with accompanying animations and animation-sounds. Previous graphics packages put together by the network since the early 1990s have gradually increased the "wow" factor—likely in order to catch a casual viewer's eye, as cable news competition has increased dramatically since the network was launched in the late 1980s. [[:Image:2007.08.24 - CNBC US Countdown Clock.jpg|thumb|210px|left|The countdown clock used on CNBC's Closing Bell since 2007-07-27[1]]] On 15 November 2006, CNBC's 'crystal' gray logo bug was changed to color revealing the rainbow's peacock's normal NBC colors. On 2006-11-28, the new smaller CNBC color bug (similar to the one used in the revamped ticker) began to show up on CNBC's non-business related primetime programming (where the ticker is not shown, except Mad Money and Fast Money), replacing the much bigger 'crystal' bug. On 1 March 2007, CNBC's Squawk on the Street and Closing Bell both started using a new countdown clock (shown in minutes:seconds:tenths-of-a-second format) on the graphics' lower-third of the screen. On 27 July 2007, it moved to the lower right of the screen, where the CNBC color bug is usually seen. The countdown clock is used for the "Opening Bell Countdown" segment on Squawk on the Street, and for the "Closing Countdown" segment on Closing Bell, along with presidential debates, the announcement of some monthly consumer indexes, and Federal Reserve Bank interest rate changes.[1] On 2 May 2007, CNBC's Mad Money revamped its own on-air graphics package, replacing what was used—including its opening animation sequence—since the program's 14 March 2005 debut. In November 2007, the CNBC color bug in the ticker on the lower right of the screen started rotating (and morphing) between the network logo and the CNBC.com logo and back. This is seen only during the network's "Business Day" programming. CNBC began using the "CNBC 20" logo on January 1, 2009 on all of its programs to promote the network's 20-year anniversary. The "CNBC 20" logo was in use all throughout 2009. The first generation was used from 17 April 1989 to 31 December 1994. The bottom band of the ticker displayed various indices (such as the Value Line Arithmetic Index, shown). The network did not have a live bug tracking the various indices, nor did it have its logo fixed on the creen. Instead, camera shots of the anchors at the main desk were positioned in a way to show the "CNBC" lettering at all possible times. The studio in the picture, right, is located in the original Fort Lee, New Jersey building. This was later completely rebuilt as part of changes introduced by the network's then president Roger Ailes.[2] The 1995 revamp was used from 1 January 1995 to 31 December 1997. The 1998 revamp was used from January 1998 to May 1999. The majority of the lower-thirds and the live bug was coloured blue with the left side of the lower thirds and upper part of the live bug coloured red. The background for its charts was animated with majority of the background being blue and a narrow green strip running at the right side of the screen resembling a stock ticker. When the major maker indexes hit a new record, the green strip is tweaked to reflect "DOW RECORD", "S&P RECORD" or "NASDAQ RECORD." It is also tweaked during the holiday season. (Note: The image rightward doesn't contain the ticker part.) The 1998 graphics scheme was slightly tweaked in May 1999 where the once red parts of the lower thirds (seen on the left of the blue strip of the lower thirds) and the "LIVE" bug's upper part turned green. The font was also modified. The green strip at this time is also tweaked during earnings season. Graphs also started having the CNBC logo was behind them and included grids. On 3 April 2000, CNBC Asia has used this scheme only for its charts but a month later CNBC Europe used it for its charts and lower thirds as well. This package was in place until 29 September 2000 on CNBC, until 31 December 2000 on CNBC Asia and until mid-January 2001 on CNBC Europe. Show titles, however, remained the same as the 1998 package. The 2000 revamp was used from 2 October 2000 to 13 September 2002. In January 2001, CNBC Asia and CNBC Europe both followed up to use the same graphic package, making some changes to the lower thirds and the charts respectively (for example, removing the animation on and off screen). This marked the first time that the three main CNBC channels had used the same graphics scheme in their entirety for all daytime shows. In February 2002, however, while most programme titles largely remained the same on the CNBC US channel, two new shows, Morning Call and Closing Bell used the titles which were originally for Street Signs and Market Watch respectively (the latter two were cancelled at the same period as well). The 2002 revamp was used from 16 September 2002 to 10 October 2003. This package saw an evolution of the graphics introduced in 2000, with program titles and chart formats remaining the same. The lower thirds were, however, completely revamped with the lower half of it coloured red and text was centre-justified, and a new background animation and colour scheme was introduced for charts and other on-screen data. The font was also tweaked. The titles in the lower thirds were centre-justified. CNBC Asia used a similar lower thirds effective 2 January 2003 except that the lower thirds was entirely light blue and the text was still aligned to the left. CNBC Europe adopted the same chart backgrounds in use by CNBC US later in 2003 as well but used a different lower-thirds. The 2003 revamp was used from 13 October 2003 to 16 December 2005. In this revamp, CNBC added an independent space to the lower thirds to show the "topic title" to indicate the subject being discussed (i.e., "money to burn" in the rightward photo). This formerly shared space with the program logo on the left-hand side of the lower thirds. CNBC also added another animation to the lower thirds: when showing stock charts, the lower thirds would move down vertically, keeping just the "topic title" visible above the ticker. When charts were removed from the screen, the whole lower thirds would move vertically up again. The "LIVE" sign was also moved from the left-top corner to the right-top corner, along with the location (which was formerly included on the lower thirds) at this time. CNBC Asia adopted this graphics scheme in 2004 but on CNBC Europe's next graphics revamp in the same year, it chose to create its own graphics scheme for charts, lower-thirds and titles. On 19 December 2005, CNBC unveiled a new on-air look, replacing that which had been used since October 2003. This included a new look for all the graphics, new logos for all business day programs, and the relocation of the index and commodity prices from the stacked bug in the bottom right-hand corner of the screen to the bug bar across the top of the screen. Since then, the ticker has shown full company names (and full commodity names used in the commodity summary, which runs at the 1s of each hour) instead of just ticker symbols. The "LIVE" and location graphics were moved back to the top-left of the screen from the top-right corner at this time. This graphic package was created by Randy Pyburn of Pyburn Films (that also designed the WNBC's 2003 graphic package, KYW-TV's 2004 package & WPSG's 2005 package) and also designed earlier CNBC graphic packages. The estimated cost of the 2005-2006 package was about $2 million. On 15 May 2006, CNBC made a slight change to its lower thirds, adding a blue block to the right-hand side. Occasionally this space was used to display the title of the topic being discussed. This format was abandoned on 18 December 2006. On 6 September 2006, CNBC unveiled a revamped bug, which now has a similar resemblance to that of CNBC Europe. On the same day, the network launched a slightly modified ticker with a narrower font (to allow more quotes to stream by within a period of time). CNBC Asia adopted a revamped bug of its own on 26 March 2007 as part of its graphics package revamp. On 19 December 2006, exactly one year after its relaunch, CNBC revamped its on-air graphics package, replacing the old lower thirds that were previously used from 19 December 2005-18 December 2006. The current graphic package was created in-house. In this revamp, CNBC cancelled the independent space for the "topic title", which once again shares space with the program logo on the left-hand side of the lower thirds. CNBC Asia adopted the similar lower thirds on 26 March 2007, but unlike its US version, the "topic title" does not share the space with the program logo. Its European sibling (CNBC Europe) finally debuted its own lower thirds on 7 January 2008, and like its US version, the "topic title" shares space with the program logo on the left-hand side. On 23 April 2007, the data bug was slightly tweaked, with the titles of the securities now displayed in yellow and the numbers still being displayed in white. On 26 July 2007, the Dow Jones Industrial Average lost more than 300 points, CNBC stayed on the story and put a live shot of the trading board in the NYSE to show the status of Dow above the lower thirds during the Closing Bell to track the markets. The screenshot rightward comes from CNBC Asia, so the style of the top bug and the ticker are different from the package of CNBC US.) On 28 February 2008, the chart was slightly tweaked, when showing session is more than two days, CNBC put up the % of the session performance. On March 1, 2010, CNBC debuted a whole new graphics scheme across most of its networks, including its U.S. HD+ feed. This replaced the previous graphics package which had been used since 19 December 2005 and the lower thirds that were used since 19 December 2006. The data bug now shows the securities in white and the numbers in green (indicating up) or red (indicating down), along with triangles (green for higher and red for lower).

Ticker

Main article: CNBC Ticker

The CNBC Ticker is a computer simulation of ticker tape shown on the lower part of the screen during the network's live business programming, containing security and index symbols along with movements in their value. At the top of the screen, a rotating band, partitioned into three segments, provides index and commodity prices.

History

When CNBC first aired in 1989 until approximately 1991, the original CNBC Ticker only had one band, displaying NYSE stocks. After a 20 minute period when the ticker was off-air one day, as announced by anchor Ted David, did CNBC finally decide to include the NASDAQ in a new format at the time, creating the two-band system used ever since.[3] FNN did use a two-line ticker design (with white and blue bands, quotes listed during trading without price changes and a market summary on the bottom band during trading) prior to the merger with CNBC in 1991, and many of these features were subsequently adopted by the newly merged channel. Here's an example of FNN ticker circa 1987.

CNBC had another ticker format, mainly a font variation on the ticker, for a short time before the 1995-1997 photo on this page.[3] During special events (for example, the Dow Jones Industrial Average passing 6000, 7000, etc. or another extremely impactful market event), the CNBC Ticker showed mutual funds on the NYSE band while leaving the NASDAQ band unchanged. This convention has been discontinued.[citation needed] In 1998, CNBC's ticker became more colourful with green indicating a stock price increase and red indicating a stock price decrease. The ticker now shows full company names (and full commodity names used in the Commodity Summary, which runs at the 1s of each hour) instead of just the ticker symbols, as seen before December 2005 but only the arrows remain coloured green or red.

Current graphic formats

frame|left|Typical on-air screen appearance during the business day. Used from 19 December 2006 to 26 February 2010. The bug bar, at the top of the screen, which stays on-screen during the business day (4 am ET to 6 pm ET), will give viewers a real-time snapshot of the general stock market (Dow Jones, Nasdaq S&P 500 indices and Russell 2000 index, along with the DJ Utilities, DJ Transports and NYSE indices), international markets and futures (between 4 am ET and 9:30 am ET only), currencies, bond prices/yields and commodities. The stock market indices, global markets, currencies, bonds, yields, and commodities are displayed in yellow, with the numbers displayed in white. This data stays on for 5–7 seconds, before refreshing to the new set of data.

The bottom two lines, called the ticker, gives viewers real-time NYSE quotes (on the top band) and Nasdaq/AMEX quotes (bottom band) throughout the trading day (ticker symbols are 1, 2, or 3 letters long for the NYSE stocks; Nasdaq uses 4- and 5-letter symbols; 3-letter ticker symbols are used at the AMEX). A commodity summary is shown on the top band (every 10 minutes at 0:01, 0:11, 0:21, 0:31, 0:41, 0:51 past the hour), along with a market summary (which is shown every 20 minutes at 0:01, 0:21, 0:41 past the hour). A Nasdaq/AMEX market summary is shown on the bottom band every 20 minutes at 0:06, 0:26, 0:46 past the hour. The bottom ticker formerly showed a market summary at 0:16, 0:36, 0:56 past the hour but, it no longer does. The ticker now also provides the size of each trade (the volume, or number of shares traded), a feature which was reinstated on July 12, 2006 after it was dumped during the re-launch in December 2005.

Also, PowerShares ETF symbols, which are traded along the lower band of the ticker, are highlighted in orange for sponsorship reasons.

Before and after-market hours (8:00 am ET - 9:30 am ET and 4:00 pm ET - 6:30 pm ET respectively), the ticker gives viewers extended hours trading quotes (after-hours quotes are symbolized with gold text). Between the hours of 5:00 am ET - 8:00 am ET and 6:30 pm ET - 8:00 pm ET, viewers are shown an alphabetical recap of the closing prices of S&P 500 stocks on the top band, while latest news headlines as well as weather projections for selected cities are displayed on the bottom band.

right|290px|thumb|CNBC's "Breaking News mode" (Note: The screenshot comes from CNBC Asia, so the style of the top bug and the ticker are different from the package of CNBC US). This "Breaking News" graphic (from 2007) was used from 2006-2008. Above the ticker, the left-hand side graphic will provides the logo for the specific program that is currently on-air (i.e., "Morning Call"). The middle block gives viewers either a caption of the topic being discussed (i.e., "Mike Huckman") or information about the correspondent on the screen. Additionally, the left block is also replaced by logos indicating general subjects (i.e., "Behind the Wheel",) or the network's "Breaking News" (gold on red), "CNBC Alert" (green), "CNBC Market Alert" (black on gold) or "CNBC Exclusive" (orange) logo when required.

References

  1. ^ a b "Video: CEO Jonathan Schwartz on CNBC". YouTube. 2007-08-08. Retrieved 2007-09-04.
  2. ^ "Ailes on Fox Business Channel And the Battle with CNBC". The Wall Street Journal. October 8, 2007. Retrieved 2007-10-14.
  3. ^ a b CNBC's 10-year anniversary documentary.

graphics section is way too lengthy

199.33.32.40 (talk) 18:55, 11 July 2012 (UTC)[reply]

Also, there's not a single footnote in the section, at least I don't see any. Why not delete the whole section, which seems to be written by an insider without secondary sources??
In addition, the first sentences are inappropriate:"CNBC is well known today for its flashy and ostentatious graphics package, complete with accompanying animations and animation-sounds. Previous graphics packages put together by the network since the early 1990s have gradually increased the "wow" factor—likely in order to catch a casual viewer's eye, as cable news competition has increased dramatically since the network was launched in the late 1980s."

--Richard Peterson76.218.104.120 (talk) 00:04, 12 July 2012 (UTC)[reply]

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Some of the old programme have been deleted

I found some of the old programme from CNBC, such as Market Watch have been deteled. Can any people help to find the source from 1998-2002? I also open the discussion in here Wpcpey (talk) 18:08, 18 July 2022 (UTC)[reply]

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