User:Blacksight/The Nastee Boyz

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The Nastee Boyz is a Hip Hop Band/Rap Group from Newark, New Jersey who played an important role in the business development and history of Hip Hop. It consisted of two brothers and founding members Charles Carroll aka "Chuck Nastee" & Vincent Carroll aka "Vince The Prince" they later recruited third member Curtis Mukadeen Yolverton aka "DJ Shadow". The Band was originally known for fusing Soul with Funk samples while using R&B vocals in the background of their raps long before sampling became a craze. They were originally formed in 1979 and was then called The Fabulous 3 MC's (Which also included an alternating third guy 1st; David "Disco Dave" Parker, Secondly Keith "Kutty Love" Flamer and then Timothy "Stone Love" Wilkins).

Before recording records they were recognized for creating the "first Hip Hop music commercials" (1979) for a furniture store called "The Credit Doctors." The jingle often aired on Newark's WNJR a very popular Black Music AM radio station that served the New York City area. The Nastee Boyz is also noted as some of the first rapping entrepreneurs, mainly for publishing the first Hip Hop Record Chart (1982) and Magazine ever called "The Hip Hop Hit List" (1983). Which is known to have taught key players in the music industry how to market to the then brand new audience. The magazine became a smash eventually piling up contributing writers such as noted author Bill Adler, Rush Productions Leyor Cohen, Tommy Boy Records Monica Lynch, Jive/Arista Records Executive Ann Carli aka Tokyo Rose and a host of many other now accomplished entertainment business moguls and mavericks just about all contributed works for the Hip Hop Hit List! Let's not forget the staff photographer Paradise Claude Gray who started Hip Hop Nights along with the Brothers at the Latin Quarter via his reputation built from his works with the Magazine.

During the early stages The Nastee Boyz performed in a lot of night clubs and public venues and was billed out with many popular rap acts such as Grand Master Flash & The Furious 5, DJ Whiz Kid, The Ultra Magnetic MC's, Stetsasonic, The Force MD's, Eric B. & Rakim and so on. Unlike their peers who who were grinding to make records they spent a lot of their time introducing rap music to corporate America. Performing concert style presentations for sporting goods companies such as Reebok, SpotBuilt, New Balance, Johnson Products, Puma and Nike just to name a few. Their marketing savy apparently kept them successfully busy with the magazine and working in the Trade Show circuit so much that they could not find time to cut a record but they did find time to record many demos. They eventually signed to Tom Silverman's label Tommy Boy Records but the contract was short lived as Charles found it necessary to pull his group out the deal before anything materialized. They recorded and released a record on their own label Krossover Records which was co-owned by their then manager Mark Petracca. The record was entitled "Killer B'z" which became a cult classic due to the rare hip hop collaboration with Fred Schnieder of The B-52's. The record created quite a buzz especially in the South and in overseas markets but the group disbanded before any promotional efforts went into play. During an early interview they stated that they had enough songs recorded to put out at least seven ablums. After the band broke up Charles built a recording studio in his family's basement in East Orange, New Jersey which they named The Nastee Cave. It became an early demo lab for many local talents that would later become many popular careers during the new school rap era.

ADVOCACY Charles was an early entrepreneur and the leader of the band. He developed the mantra for The Nastee Boyz which was to always have autonomy over their careers. This meant producing their own music, own their publishing, control over how they were marketed and to eventually establish their own distribution outlets for commercial success. This was during a time when artist always ripped off and were not allowed to produced their own material. like so many black artist before them rappers at the time were giving away their rights to their works under the guise of it being an industry standard.

Today the Carroll Brothers Charles Carroll and Vincent Carroll are still in working independently of each other in the publishing, marketing and entertainment business. Together they are currently working on developing a film about their outrageous past and consider their story the only untold significant story in Hip Hop that must be told.[[File:

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