User:Algrishsal/sandbox

Dirty Hit was able to hoist its success from the domestic UK market to an international market via social media success and critical acclaim. Following the signing of artists such as the 1975, Dirty Hit found an influx in attention regarding younger artists such as Beabadoobee and Rina Sawayama. This influx led Dirty Hit to expand its reach by opening offices in the United States and Australia.^[1] By partnering with Ingrooves Music Group, was Dirty Hit able to facilitate widespread expansion outside of the UK.^[2] Ingrooves Music Group provides “digital marketing services that empower record labels and entrepreneurs to grow their businesses and thrive in the global music industry”.^[3] This means that Ingrooves will provide labels with the resources, connections, and newest technology in order to ensure an artist's success in continents such as North America, Latin America, Europe, Africa, Asia, and Australia. Ingrooves has managed artists such as Boy Pablo, G Herbo, Lana Del Rey, and BTS. “Since launching in 2002, Ingrooves has provided independent labels, artists and other content owners with tools that include analytics, rights management services, and marketing solutions. ^[4] It was in late 2019 when the decision to combine teams –Dirty Hit and Ingrooves– became official.

Two notable members of the Dirty Hit international team are Greg Carr and Rachel Jones-Williams. Carr joined the Dirty Hit team in Los Angeles in May 2020. Jamie Oborne has publicly credited Carr for a brought wealth of expertise and experience across the roster and beyond.^[5] Jones-Williams joined the team during the same period but is located in the Syndey Location. During the 2020 COVID-19 pandemic, Dirty has taken measures in order to maneuver through the event. ^[6] Like the rest of the industry Dirty Hit claimed to be doing their best to adapt to the times and find creative ways to ensure they can still keep building a connection with Australian audiences without artists being in the market. "As well as working towards a domestic roster, we’re focused on continuing the development and building a local story around some of the recent signings out of the U.K. and U.S.” ^[7] Dirty Hit went on to release another album for The 1975 following an Ingrooves contract renewal in 2021. ^[8]

Notable artists affiliated with Dirty Hit Records include Wolf Alice, The 1975, Beabadoobee, and Pale Waves, all of whom have garnered nominations or awards from prestigious institutions such as the Grammys, NME, and the Brits. The 1975, a flagship act of Dirty Hit, received nominations for the esteemed Mercury Prize, showcasing the label's dedication to artists with outstanding musical contributions. Beyond individual accolades, Dirty Hit's artists have collectively participated in the global music scene by performing at renowned festivals.^[9] The 1975 also headlined Radio 1's Big Weekend, bridging contemporary work and Dirty Hit's alternative style in mainstream media.

No Rome, an artist under the Dirty Hit banner, achieved a historic milestone by becoming the first Filipino act to perform at the summer Coachella festival. ^[10]

In 2019, Dirty Hit Records achieved notable success at the Music Week Awards, outperforming esteemed competitors in the music industry. The label, alongside contenders such as Atlantic Records, Columbia Records, Island Records, Polydor Records, and Warner Bros Records, received recognition for its contributions. In 2019, the label was nominated for 3 awards. The label was able to win the “Best Independent Label” award.^[11]