Echo (Iru song)

Source: Wikipedia, the free encyclopedia.
"Echo"
The official cover for "Echo"
Single by Iru
LanguageEnglish
Released16 March 2023
Length3:02
LabelGiga Studio Production
Composer(s)
Iru singles chronology
"Idea"
(2023) 		"Echo"
(2023)
Music video
"Echo" on YouTube
Eurovision Song Contest 2023 entry
Country
Artist(s)
Composer(s)
  • Giorgi Kukhianidze
Lyricist(s)
Finals performance
Semi-final result
12th
Semi-final points
33
Entry chronology
◄ "Lock Me In" (2022)
"Firefighter" (2024) ►
Official performance video
"Echo" (Second Semi-Final) on YouTube

"Echo" is a song by Georgian singer Iru Khechanovi, released on 16 March 2023.[1] The song represented Georgia in the Eurovision Song Contest 2023 after Khechanovi won the fifth season of The Voice Georgia, Georgia's national selection to choose their artist for that year's Eurovision Song Contest.[2][3] Competing in the second semi-final in that year's Eurovision Song Contest, the song failed to qualify for the grand final, finishing in 12th with 33 points.

Background and composition

In interviews, Iru reported that "Echo" took three to four days to write, and two to three weeks in order to complete the production for the song's release. The song was written immediately after Iru's victory in The Voice Georgia, leaving Iru "emotionally drained".[4]

The song is reported as a song that describes one's process of trying to find love. In multiple interviews, Iru would compare the song's beginning as to when one is without love, saying that the person is lost. Then, with a self-described "bomb of love" that fills up the person with the emotion of love, the person becomes a completely different person.[4][5]

Eurovision Song Contest

Main article: Georgia in the Eurovision Song Contest 2023

The Voice Georgia

The Georgian representative for the Eurovision Song Contest 2023 was selected through the fifth season of The Voice Georgia, the Georgian version of the reality television singing competition format The Voice. The competition commenced on 8 December 2022 and concluded with a final on 2 February 2023.[6]

In the final of the show, eight artists would compete, with Iru being drawn to perform last. Singing Loreen's "Euphoria", she would emerge victorious with a total of 21.88% of the televote. With the victory, she was selected to represent Georgia in the Eurovision Song Contest 2023.[2] "Echo", however, was internally selected by Georgian Public Broadcasting (GPB) after Khechanovi had won the competition, and was announced to release on 16 March by GPB.[7]

At Eurovision

According to Eurovision rules, all nations with the exceptions of the host country and the "Big Five" (France, Germany, Italy, Spain and the United Kingdom) are required to qualify from one of two semi-finals in order to compete for the final; the top ten countries from each semi-final progress to the final. The European Broadcasting Union (EBU) split up the competing countries into six different pots based on voting patterns from previous contests, with countries with favourable voting histories put into the same pot. On 31 January 2023, an allocation draw was held, which placed each country into one of the two semi-finals, and determined which half of the show they would perform in. Georgia was placed into the second semi-final, which was held on 11 May 2023, performed in the second half of the show.[8]

Iru's Eurovision performance featured Iru wearing a white dress and Iru making "psychotic moments" with her face, which according to Iru was to display numerous traits, including love, passion, and sass.[9] In the second semi-final, "Echo" would garner a 12th place finish with 33 points, failing to qualify for the grand final.[10]

References

  1. ^ Mamsikashvili, Rezo (16 March 2023). "Last but not least: Georgia's IRU unveils her Eurovision 2023 song "Echo"". Wiwibloggs. Retrieved 17 March 2023.
  2. ^ a b Adams, Oliver (2 February 2023). "Iru Khechanovi wins The Voice Georgia and will sing at Eurovision 2023 in Liverpool". Wiwibloggs. Retrieved 17 March 2023.
  3. ^ van Leijden, Bente (2 February 2023). "Iru Khechanovi wins The Voice of Georgia and will represent Georgia in Eurovision 2023". ESCXTRA. Retrieved 17 March 2023.
  4. ^ a b Metuzāle, Marta (26 April 2023). "Iru from Georgia: "I was emotionally drained"". Eurovision World. Retrieved 30 May 2023.
  5. ^ Menéndez, Hugo Carabaña (17 April 2023). "From JESC to ESC: Iru Shares Her Love for the Contest and Powerful Message Behind Her Song 'Echo'". ESC Plug. Retrieved 30 May 2023.
  6. ^ Granger, Anthony (8 December 2022). "🇬🇪 Georgia: The Voice Georgia – Show One Results". Eurovoix. Retrieved 17 March 2023.
  7. ^ Washak, James (13 March 2023). "🇬🇪 Georgia: Iru Khechanovi Entry "Echo" to be Released March 16". Eurovoix. Retrieved 16 March 2023.
  8. ^ Groot, Evert (31 January 2023). "Eurovision 2023: Allocation Draw results". European Broadcasting Union (EBU). Retrieved 31 January 2023.
  9. ^ Veen, Renske ten (6 May 2023). "Georgia's Eurovision star Iru tells fans "don't give up on love"". Wiwibloggs. Retrieved 30 May 2023.
  10. ^ "Eurovision 2023: The Second Semi-Final Qualifiers". Eurovision Song Contest. European Broadcasting Union. 11 May 2023. Retrieved 12 May 2023.
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