Draft:Lusso (ice cream)

Source: Wikipedia, the free encyclopedia.
Lusso
Product type
OwnerUnilever
CountrySwitzerland
Introduced1962; 62 years ago (1962)
Websitewww.lusso.ch/home.html

Lusso (formely Pierrot Lusso and Lusso ElDorado) was a Switzerland ice cream owned by Unilever.

History

Pierrot was owned by Pierrot-Friola, a division of Yoplait that owned the Pierrot ice cream brand as well as the Friola fruit brand. In 1962, Unilever started an ice cream brand in Switzerland, called Lusso Eldorado. In 1995, Unilever's Lusso Eldorado merged with Yoplait's Pierrot-Friola to form Pierrot Lusso. In 2003, Yoplait ended their partnership with Unilever. Because of this, the Pierrot brand was retired, and the company name was shortened to just "Lusso".