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Baidu Tieba

Type of site	Bulletin Board Service
Available in	Chinese, Vietnamese, Japanese
Headquarters	Beijing, Haidian 10, Shangdi Street, Baidu Building  People's Republic of China
Owner	Baidu
Created by	Robin Li
URL	tieba.baidu.com bbs.baidu.com post.baidu.com tieba.com wapp.baidu.com（mobile version）
Commercial	Yes
Registration	Compulsory

Baidu Tieba (Chinese: 百度贴吧; pinyin: bǎidù tiēbā; lit. 'Baidu Paste Bar') is the largest Chinese communication platform hosted by Chinese search engine company Baidu, and was established on December 3, 2003. It is an online community that heavily integrates Baidu's search engine. Users may search for a bar, which will then be created if it does not exist already.^[1]

Baidu Tieba uses "bars", or forums, as a place for users to socially interact. The slogan of Baidu Tieba is "Born for your interest" (Chinese: 为兴趣而生). As of 2014, there were more than eight million bars, mostly created by fans, which covered a variety of topics, such as celebrities, films, comics and books. More than one billion posts have been published in these bars. According to Alexa Internet, traffic to Baidu Tieba makes up more than 10% of the total traffic to Baidu properties.^[2]

Every bar can have up to three masters, thirty vice-masters, and ten video-masters to manage uploaded videos.^{[citation needed]}

Prior to 2010, Baidu Tieba allowed anonymous posting, displaying only the IP address of the poster. Since then, users are required to have a registered account in order to post on bars. Users can post at most ten pictures and one video quoted from certain broadcast websites. Users cannot edit any published posts. However, users can delete their own published posts and comments from other users on their posts.^{[citation needed]}

Beyond regular text posts, Baidu Tieba allows for the use of polls. Every bar has its own 2GB space for members to upload videos. If a bar is ranked within the top 500 of the official rankings, it has its own album.^{[citation needed]}

On November 25, 2003, Baidu Tieba began internal testing. It was released to the public on December 3, 2003. It is a completely user-driven network service. The idea of the paste bar came from Yu Jun, Baidu's Chief Product Designer. Around the same time, the paste bar was combined with the Baidu search engine to build an online communication platform, letting people communicate to those with similar interests.

On February 25, 2005, Barzhu Bar became an official platform of Baidu Tieba, and was used for communication between the owners of different bars.^{[citation needed]}

On April 15, 2009, Tieba Cloud was integrated into Baidu Tieba.^{[citation needed]}

In 2012, Baidu Tieba updated its interface, switching from a simple reply-by-sequence user interface into a more complicated reply-in-same-floor one. Along with the new interface, new functionalities, such as rankings, more expression pictures, and allowing administrators to change the background images of Tieba, were also implemented.^{[citation needed]}

On May 13, 2019, topics posted in Baidu Tieba before January 1st, 2017 were hidden. A Baidu official said that the topics are hidden temporarily due to “system maintenance”.^[3]

Baidu Tieba has become a popular comprehensive forum in China, with a large number of users actively posting, replying to each other, and interacting with each other.^{[citation needed]}

Postbar is the international version of Baidu Tieba. In order to expand its commercial domain, Baidu Postbar has been introduced to several countries listed below:

• Baidu Tieba Brazil
• Baidu Tieba Thailand
• Baidu Tieba Vietnam
• Baidu Tieba Japan^{[permanent dead link]}

In late 2011, the Japanese version of Baidu Postbar shut down services.

Since May 2015, all logins are disabled on the Vietnamese version of Baidu Postbar.^{[citation needed]}