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Brewing originally started at this site in 1824 as Usher's Wiltshire Brewery. Merged with [[Watney Mann]] in 1960. Ownership transferred to [[Grand Metropolitan]] who accepted the offer of a management buy out in 1990, the brewery regaining independence and taking it's current name. The brewery was closed during the first months of 2000, as it was, in accountants speak, "not cost effective" despite running at full capacity. The company still owns the pub estate and renamed itself to [[Innspired Pubs]] plc.
Brewing originally started at this site in 1824 as Usher's Wiltshire Brewery. Merged with [[Watney Mann]] in 1960. Ownership transferred to [[Grand Metropolitan]] who accepted the offer of a management buy out in 1990, the brewery regaining independence and taking it's current name. The brewery was closed during the first months of 2000, as it was, in accountants speak, "not cost effective" despite running at full capacity. The company still owns the pub estate and renamed itself to [[Innspired Pubs]] plc.


The former brewery equipment was sold to [[North Korea]] via a [[German]] broker. A team from North Korea came to Trowbridge to dismantle the equipment, and now forms the core of the XXX brewery. The renamed company Inspired Inns plc sold the site to developers, which is now the Ushers Aaprtments.<ref>{{citeweb|url=http://www.theushersapartments.co.uk/|title=Ushers Apartments|publisher=Newlands Homes|accessdate=2009-11-21}}</ref>
The former brewery equipment was sold for £1.5M to [[North Korea]] via [[German]] broker Uwe Oehms. Peter Ward, of brewing company Thomas Hardy Brewing and Packaging bought the plant, and arranged for a team from North Korea came to travel to Trowbridge to dismantle it. It now forms the core of the XXX brewery, located just outside [[Pyongyang]]. In 2009, its new brew [[Taedong River Beer]] made international headlines after inspiring what is thought to be North Korean television's first beer advert.<ref>{{citeweb|url=http://www.wiltshiretimes.co.uk/news/4475589.How_Ushers__Trowbridge_brewery_is_now_the_toast_of_North_Korea/|title=How Ushers' Trowbridge brewery is now the toast of North Korea|publisher=Wiltshire Times|date=2009-07-5|accessdate=2009-11-21}}</ref>

The renamed company Inspired Inns plc sold the site to developers, which part demolished and then redeveloped is now the Ushers Apartments.<ref>{{citeweb|url=http://www.theushersapartments.co.uk/|title=Ushers Apartments|publisher=Newlands Homes|accessdate=2009-11-21}}</ref>


Today, beers brewed under the Usher name are brewed by the [[Wychwood Brewery]] for [[Refresh UK]].<ref>{{citeweb|url=http://www.quaffale.org.uk/php/brewery/10|title=Ushers of Trowbridge PLC|publisher=The Directory of Real Ale Brewers|accessdate=2009-11-21}}</ref>
Today, beers brewed under the Usher name are brewed by the [[Wychwood Brewery]] for [[Refresh UK]].<ref>{{citeweb|url=http://www.quaffale.org.uk/php/brewery/10|title=Ushers of Trowbridge PLC|publisher=The Directory of Real Ale Brewers|accessdate=2009-11-21}}</ref>

Revision as of 14:19, 21 November 2009

Ushers of Trowbridge was a brewery located in Trowbridge, Wiltshire.

Brewing originally started at this site in 1824 as Usher's Wiltshire Brewery. Merged with Watney Mann in 1960. Ownership transferred to Grand Metropolitan who accepted the offer of a management buy out in 1990, the brewery regaining independence and taking it's current name. The brewery was closed during the first months of 2000, as it was, in accountants speak, "not cost effective" despite running at full capacity. The company still owns the pub estate and renamed itself to Innspired Pubs plc.

The former brewery equipment was sold for £1.5M to North Korea via German broker Uwe Oehms. Peter Ward, of brewing company Thomas Hardy Brewing and Packaging bought the plant, and arranged for a team from North Korea came to travel to Trowbridge to dismantle it. It now forms the core of the XXX brewery, located just outside Pyongyang. In 2009, its new brew Taedong River Beer made international headlines after inspiring what is thought to be North Korean television's first beer advert.[1]

The renamed company Inspired Inns plc sold the site to developers, which part demolished and then redeveloped is now the Ushers Apartments.[2]

Today, beers brewed under the Usher name are brewed by the Wychwood Brewery for Refresh UK.[3]

References

  1. ^ "How Ushers' Trowbridge brewery is now the toast of North Korea". Wiltshire Times. 2009-07-5. Retrieved 2009-11-21. {{cite web}}: Check date values in: |date= (help)
  2. ^ "Ushers Apartments". Newlands Homes. Retrieved 2009-11-21.
  3. ^ "Ushers of Trowbridge PLC". The Directory of Real Ale Brewers. Retrieved 2009-11-21.

External links