Weber Shandwick: Difference between revisions
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{{Notability|companies|date=March 2007}} |
{{Notability|companies|date=March 2007}} |
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'''Weber Shandwick''' is one of the world's largest global [[public relations]] firms. |
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Weber Shandwick is one of the world's leading global [[public relations]] firms with offices in major media, business and government capitals around the world. The firm specializes in strategic marketing communications, media relations, public affairs, reputation and issues management, and offers corporate communications counseling services. Weber Shandwick also provides specialized integrated services including Web relations, advocacy advertising, market research and visual communications. |
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===History=== |
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Weber Shandwick is a formation of three previous companies<ref>http://www.webershandwick.com/overview/index.cfm/contentid,1217.html</ref>: |
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*'''The Weber Group''' - founded in [[Cambridge, Massachusetts]] in [[1987]], it leveraged emerging technologies such as the [[mobile phone]] and the [[internet]] into the world of communications, which made the company a top 10 PR firm in less than a decade |
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*'''Shandwick International''' - founded in [[London]] in [[1974]], 25 years later it had grown to become the largest public relations agency in the UK, and a worldwide force with a major presence in both Europe and Asia Pacific |
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*'''BSMG Worldwide''' - merged with Weber Shandwick in [[2001]]. The company dates back to [[1921]], with the founding of '''Bozell & Jacobs''' advertising and public relations agency in [[Omaha, Nebraska]]. Bozell later acquired Sawyer Miller Group – a leading political consulting firm – and applied its campaign-based disciplines to the world of advocacy on behalf of brands, ideas and issues |
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===Present=== |
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Now a division of [[Interpublic Group]], Weber Shandwick specialises in media, business and government; providing marketing communications, media relations, public affairs, and issues management, and offers corporate communications counselling services. Chaired by [[Jack Leslie]], its global CEO is [[Harris Diamond]]<ref>http://www.webershandwick.com/overview/index.cfm/contentid,1173.html</ref>; and UK CEO [[Colin Byrne]] a former PR advisor to UK Prime Minister [[Tony Blair]] during the [[1997]] and [[2001]] general elections<ref>http://www.webershandwick.com/overview/sub/bio.cfm?emplycode=52540</ref>. |
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Weber Shandwick is a unit of The [[Interpublic Group]] (NYSE: IPG), which is one of the world's leading organizations of advertising agencies and marketing services companies. |
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== References == |
== References == |
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{{Unreferenced|article|date=March 2007}} |
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<references /> |
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==External Links== |
==External Links== |
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*[http://www.webershandwick.com/ Website] |
*[http://www.webershandwick.com/ Website] |
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*[http://www.webershandwick.com/newsroom/index.cfm/ Weber Shandwick News] |
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Revision as of 23:24, 8 March 2007
 | The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations. (March 2007) |
Weber Shandwick is one of the world's largest global public relations firms.
History
Weber Shandwick is a formation of three previous companies[1]:
- The Weber Group - founded in Cambridge, Massachusetts in 1987, it leveraged emerging technologies such as the mobile phone and the internet into the world of communications, which made the company a top 10 PR firm in less than a decade
- Shandwick International - founded in London in 1974, 25 years later it had grown to become the largest public relations agency in the UK, and a worldwide force with a major presence in both Europe and Asia Pacific
- BSMG Worldwide - merged with Weber Shandwick in 2001. The company dates back to 1921, with the founding of Bozell & Jacobs advertising and public relations agency in Omaha, Nebraska. Bozell later acquired Sawyer Miller Group – a leading political consulting firm – and applied its campaign-based disciplines to the world of advocacy on behalf of brands, ideas and issues
Present
Now a division of Interpublic Group, Weber Shandwick specialises in media, business and government; providing marketing communications, media relations, public affairs, and issues management, and offers corporate communications counselling services. Chaired by Jack Leslie, its global CEO is Harris Diamond[2]; and UK CEO Colin Byrne a former PR advisor to UK Prime Minister Tony Blair during the 1997 and 2001 general elections[3].
In 2006, Weber Shandwick was named Large PR Firm of the Year (PR News U.S.), European Consultancy of the Year (The Holmes Report) and Network of the Year (Asia Pacific PR Awards). The firm also won the United Nations Grand Award for outstanding achievement in public relations.